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For my honours projects I wanted to launch a homeware collection for a well known high street brand. As All Saints are known for their dark industrial interiors I wanted to create homeware that would stand out on the shop floor. Researching WGSN future neon pattern trends gave me inspiration for the surface design, which I wanted to be based on flowers of the seasons.

For the S/S 2018 homeware collection “Radiant Florals” I kept to a soft colour palette of whites, bright pink and lime green for a vibrant and fresh feel.

I researched floral artists who used unusual pops of colour in their work

Motifs of roses & tulips were used on the patterns to emphasises summer.

For A/W 2018 the “Bitter Seasons” collection gives a darker & moody feel. Cooler colours have been chosen to reference winter whilst a pumpkin colour represents autumn.

I ascribed a WGSN predicted neon trend for this collection and I believe this style of pattern would be more suited to the All Saints consumer.


 

UNIVERSITY HONOURS PROJECT

ALL SAInTs HOMEWARE

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